We always knew that cosmetics, skin care products and beauty products were extremely popular among Asian women in Asia, but it looks like Asian men are now jumping on board the beauty trend! According to MX Melbourne, South Korea has become the male makeup capital of the world, with men spending $427 million last year on makeup alone, accounting for 21% of global sales! That’s a lot of makeup!
In an MX interview with Seoul local, Cho Gil-Nam he stated, “I can understand why girls don’t like to go outside without makeup – it makes a big difference.” MX reported men carrying around makeup bags and touching up throughout the day in the bathroom.
Not only are Korean men wearing makeup, but they are also involved in daily skin cleansing and moisturising routines. With this skincare and beauty obsession, it’s no wonder SkinB5 is so popular because Clear Skin does start from WITHIN! Not only do our SkinB5 products fight acne, but they are also formulated to promote healthy, smooth skin with an even tone, and they work equally well in men and women.
Our word to the wise? Watch out, ladies! We’re all about guys using SkinB5, but borrowing your eye liner pencil? Now maybe that’s crossing the line.
